Olá! Aqui poderás encontrar todos os materiais pedagógicos das sessões, como slides de apoio e links/recursos partilhados pelos formadores.

Módulo 1 - Estratégia de Marketing Digital

Slides de Apoio: Estratégia de Marketing Digital

Links partilhados na sessão:

• https://metrica.yandex.com/stat/visor?period=week&filter=(ym%3As%3AisRobot%3D%3D%2527No%2527)&id=45677661
• https://metrica.yandex.com/

Módulo 2 - SEO On-Page

Slides de Apoio: WordPress SEO & SEO On-Page _ Slides de Apoio

Links partilhados na sessão:

• https://chrispederick.com/work/web-developer/
• Documento criado em aula: https://docs.google.com/document/d/1JLrpo6pniQnwS0AMtE3vJiP05e-rY12FQzPNiLD4C0U/edit
• https://gs.statcounter.com/
• https://ahrefs.com/blog/top-bing-searches/
• https://www.fiverr.com/
• https://www.similarweb.com/
• https://www.webpagetest.org/
• https://pagespeed.web.dev/
• https://whatcms.org/
• https://whatwpthemeisthat.com/
• https://webspeedtest.cloudinary.com/
• https://chrome.google.com/webstore/detail/headingsmap/flbjommegcjonpdmenkdiocclhjacmbi
• https://chrome.google.com/webstore/detail/keywords-everywhere-keywo/hbapdpeemoojbophdfndmlgdhppljgmp
• https://trends.google.pt/trends/?geo=PT
• https://neilpatel.com/ubersuggest/
• https://neilpatel.com/ubersuggest/

Módulo 3 - WordPress SEO

Slides de Apoio: WordPress SEO & SEO On-Page _ Slides de Apoio

https://neilpatel.com/ubersuggest/
https://docs.google.com/document/d/1JLrpo6pniQnwS0AMtE3vJiP05e-rY12FQzPNiLD4C0U/edit#
https://docs.google.com/spreadsheets/d/1nfU_WxbLayE5qFQ4OHmDit9r9pt-c7wJihOhcQMvO7Y/edit#gid=0
https://unbounce.com/conversion-benchmark-report
https://analytics.google.com/analytics/web/
Windows: https://www.link-assistant.com/download/windows/ranktracker-jre.exe
https://app.neilpatel.com/en/ubersuggest/overview
https://alsoasked.com/
https://answerthepublic.com/
https://mip.pt/
https://docs.google.com/spreadsheets/d/1dSy-PdaVw4qfHsEnZg4ixrnYYA8fpWn98HDrOVtg7Gk/edit#gid=0
https://mip.pt/
https://docs.google.com/spreadsheets/d/1dSy-PdaVw4qfHsEnZg4ixrnYYA8fpWn98HDrOVtg7Gk/edit#gid=0
https://www.blackhatworld.com/
https://lionzeal.com/
https://lionzeal.com/blog/pbn-guide/
https://www.google.com/intl/pt-PT_pt/adsense/start/
https://backlinko.com/blog
https://oxygenbuilder.com/
https://elementor.com/
https://www.prestashop.com/forums/topic/1016035-module-seo-audit-all-in-one-prestashop-seo-optimization-module/
https://schema.org/
https://www.lipsum.com/
Win: https://www.link-assistant.com/download/windows/websiteauditor-jre.exe
https://www.matthewwoodward.co.uk/seo/reviews/semrush
https://www.matthewwoodward.co.uk/
https://www.lipsum.com/feed/html

Módulo 4 - SEO Link Building

Slides de Apoio: Curso SEO Link Building

https://neilpatel.com/ubersuggest/

https://seopack.org/

https://greencompany.pt/

https://olhardeprata.pt/

https://search.google.com/

pillbanana.com

https://themeforest.net/

https://www.expireddomains.net/login/

https://search.amen.pt/search

https://nif.marcosantos.me/

https://mail.yandex.com/

https://docs.google.com/spreadsheets/d/1Y1ckHes2Nz03mgko4xdfusPTlKJIihWmt80cUXawswg/edit?usp=sharing

https://www.screamingfrog.co.uk/seo-spider/

https://search.google.com/search-console/disavow-links?utm_source=wmx&utm_medium=deprecation-pane&utm_content=disavow-links-mainhttps://flame.pt/412-potenciadores

Vídeos de apoio:

https://youtu.be/Nplo_Be-ZJE

https://youtu.be/f2m6Myw_q2M

https://youtu.be/LIBR3YYHWt0

 

Módulo 5 - Youtube SEO

Slides de apoio: Youtube SEO

https://www.youtube.com/create_channel?action_create_new_channel_redirect=true

https://accounts.google.com/signup/v2/webcreateaccount?continue=

https://www.canva.com/youtube-channel-art/templates/

https://remove.bg/

https://www.linkedin.com/in/joana-pena/

https://ahrefs.com/pt/youtube-keyword-tool

https://trends.google.pt/trends/explore?geo=PT&gprop=youtube

https://app.vidiq.com/channels/67a45120-fab1-4e79-8619-6b795d465cc3/dashboard

https://www.tubebuddy.com/install

https://alsoasked.com/search?term=cursos%20marketing&language=pt®ion=pt&search_id=9AyoQV6GDM7N0P9Zgl5pRKdr1xq4lkzj&new_search=true&user_level=guestCapcut

https://www.canva.com/search/templates?q=Thumbnail%20para%20YouTube&category=tACZCnmCPGY&doctype=TACQ-mQ0NXU&designSpec=djE6dEFDWkNubUNQR1k6Z2xvYmFsLXlvdXR1YmUtdGh1bWJuYWls&width=1280&height=720

https://www.youtube.com/c/MarcogouveiaPt?sub_confirmation=1

 

Módulo 6 - Google Ads Search

Slides de apoio: Google Ads Fundamentals

https://ads.google.com/home/tools/manager-accounts/

https://ads.google.com/intl/en_PT/home/

Módulo 7 - Google Ads Display

Slides de Apoio: Google Ads Display Diana _ Slides de Apoio

Módulo 8 - Youtube Ads

Slides de apoio: Youtube Ads Diana _ Slides de Apoio

https://www.youtube.com/watch?v=WW2yKSt2C_A

https://www.youtube.com/watch?v=8w4qPUSG17Y

https://www.youtube.com/watch?v=cDO1qs--R-Y

https://www.thinkwithgoogle.com/intl/en-aunz/marketing-strategies/video/campbells-soup-uses-googles-director-mix-to-reach-hungry-australians-on-youtube/

Módulo 9 - Estratégia e Gestão de Redes Sociais

Slides de apoio: Facebook & Instagram Ads - Rui Patarrana VFinal ✅

https://www.facebook.com/business/insights/tools/audience-insights

https://pbs.twimg.com/media/EyME5kpWUAA3Cb_.jpg

https://business.facebook.com/creatorstudio/home

https://www.fruugo.pt/ask-by-ryan-levesque/p-40591924-83226114?language=en&ac=croud&gclid=CjwKCAiAo4OQBhBBEiwA5KWu_0PIokWG5Km4e-VczP2H1fQ6xk4RHnLOefmAFC6GgVB1EW5x-wCGsxoCCWkQAvD_BwE

https://linktr.ee/

https://unfold.com/

https://tokboard.com/

https://www.tiktok.com/search/video?q=google%20ads&t=1633897633909

https://questiondb.io/

https://alltop.com/

https://inflact.com/

https://www.instagram.com/plugcitarios/

Módulo 10 - LinkedIn

Slides de apoio:

Mapa mental - https://www.mindmeister.com/1930286186?e=turtle&t=KbJXViGy9T

1_ChecklistPerfilLinkedIn_PedroCaramez

2_ChecklistConfiguracoesLinkedIn_PedroCaramez

3_Checklist12TarefasLinkedIn_PedroCaramez

4_ChecklistKPILinkedIn_PedroCaramez

5_ChecklistPagEmpresaLinkedIn_PedroCaramez

6_ChecklistSubPagEmpresaLinkedIn_PedroCaramez

7_ChecklistConteudoLinkedIn_PedroCaramez

8_ChecklistConteudoPagEmpresaLinkedIn_PedroCaramez

9_ChecklistTecnicasPesquisaLinkedIn_PedroCaramez

10_ChecklistPaginaServicosLinkedIn_PedroCaramez

11_ChecklistMensagensLinkedIn_PedroCaramez

12_ChecklistGruposLinkedIn_PedroCaramez

13_ChecklistEventosLinkedIn_PedroCaramez

14_ChecklistPublicidadePagEmpresaLinkedIn_PedroCaramez

15_ChecklistSegurançaLinkedIn_PedroCaramez

18_ChecklistLinkedInLive_PedroCaramez

better-linkedin-campaign-planning-v01-18

 

Links partilhados na aula

https://www.linkedin.com/in/reidhoffman/

https://www.xing.com/home

https://news.linkedin.com/about-us#Statistics

https://napoleoncat.com/stats/linkedin-users-in-portugal/2022/01/

https://www.linkedin.com/search/results/companies/?origin=SWITCH_SEARCH_VERTICAL&sid=m4j

https://www.linkedin.com/search/results/groups/?origin=SWITCH_SEARCH_VERTICAL&sid=KhZ

https://www.linkedin.com/search/results/events/?origin=SWITCH_SEARCH_VERTICAL&sid=9Ke

https://www.linkedin.com/jobs/search/?geoId=92000000&location=Mundialmente

https://www.linkedin.com/

https://www.linkedin.com/public-profile/settings

https://www.linkedin.com/in/caramez/

https://www.linkedin.com/me/profile-views/urn:li:wvmp:summary/

https://www.linkedin.com/psettings/profile-visibility

https://www.qr-code-generator.com/

https://www.youtube.com/user/pcaramez?sub_confirmation=1

https://www.linkedin.com/mynetwork/invite-connect/connections/

https://www.linkedin.com/mynetwork/invitation-manager/

https://www.linkedin.com/in/anaambarbosa/

https://www.linkedin.com/in/carlaguimaraes-santos/

https://www.linkedin.com/in/lusoroque/

https://www.linkedin.com/in/marcogouveia/

https://www.linkedin.com/in/paulofaustino/

https://www.linkedin.com/in/robscortez/

https://www.linkedin.com/in/vascomarques/

https://www.linkedin.com/in/andrenpaula/

https://www.linkedin.com/in/veramonicamaia/

https://www.linkedin.com/in/pedrofontescosta/

https://www.linkedin.com/in/helderpintomarketingdigital/

https://www.linkedin.com/in/fredcarvalho/

https://www.linkedin.com/in/elsagarciafernandes/

https://www.linkedin.com/me/profile-views/urn:li:wvmp:summary/

https://www.linkedin.com/in/caramez/recent-activity/shares/

https://www.linkedin.com/posts/caramez_sales-prospeaexaeto-dicaslinkedin-activity-6897276719062228993-Ac21

https://www.linkedin.com/jobs/search/?geoId=100364837&location=Portugal

https://www.linkedin.com/company/setup/new/

https://www.linkedin.com/company/nortravel/

https://www.linkedin.com/posts/caramez_dicaslinkedin-linkedin-linkedinempresa-activity-6897605673707024384--grDbit.ly

https://chrome.google.com/webstore/category/extensions?hl=pt-PT

https://chrome.google.com/webstore/detail/magical-text-expander/iibninhmiggehlcdolcilmhacighjamp?hl=pt-PT

https://www.instagram.com/pedrocaramez/

https://www.linkedin.com/company/maisplus/

https://www.linkedin.com/company/sonae/posts/?feedView=all

https://streamyard.com/teams/bs9SFedsO0WKJtXGtXbrkH7L/broadcasts

https://streamyard.com?pal=5322567066320896

https://streamyard.com/se9fv7vqwh

https://www.audible.com/

https://www.linkedin.com/newsletters/zoom-newsletter-6884561331148742656/

https://www.linkedin.com/newsletters/6861589745298874369/

https://blog.hootsuite.com/social-media-policy-for-employees/

https://www.linkedin.com/company/edp/posts/?feedView=ads

https://www.theb2bhouse.com/linkedin-ad-benchmarks/

https://training.marketing.linkedin.com/page/certifications-pt

https://www.facebook.com/business/learn/certification

https://www.linkedin.com/company/pedrocaramez

https://publer.io/dashboard#/

https://lnkd.in/dDvCCX_p

 

Módulo 11 - Facebook e Instagram Ads

Slides de apoio:Facebook & Instagram Ads - Rui Patarrana VFinal ✅

Links partilhados na aula

https://business.facebook.com/
939058442
https://technicalseo.com/tools/schema-markup-generator/

https://www.facebook.com/ads/library/?

https://www.facebook.com/business/ads-guide/image/facebook-feed

https://www.unum.la/

https://www.planoly.com/

https://bitly.com/

https://ga-dev-tools.web.app/campaign-url-builder/

https://bit.ly/marcogouveia-top

https://www.pixelyoursite.com/

https://wordpress.org/plugins/pixelyoursite/

 

Módulo 12 - E-mail Marketing

Slides de apoio: Email Marketing & Marketing Automation _ Slides de Apoio

Links partilhados na aula

https://www.garyvaynerchuk.com/the-garyvee-content-strategy-how-to-grow-and-distribute-your-brands-social-media-content/

https://app-vlc.hotmart.com/market?tab=hottest

https://chrome.google.com/webstore/detail/gofullpage-full-page-scre/fdpohaocaechififmbbbbbknoalclacl

https://app.monetizze.com.br/login?redir=%2Floja

https://codecanyon.net/item/wordpress-viral-quiz-buzzfeed-quiz-builder/11178623seopack.org

https://home.webinarjam.com/index?r_done=1

https://appsumo.com/

https://www.smsapi.com/en

https://www.activecampaign.com/pricing?em=500&term=yearly&features=1

MARCOGOUVEIA50 MARCOGOUVEIA25

https://igfonts.io/

 

Módulo 13 - Marketing Automation

Slides de apoio:

Email Marketing & Marketing Automation _ Slides de Apoio

Links partilhados na aula

https://goidini.e-goi.com/index/home

https://www.e-goi.com/wordpress/

 

Módulo 14 - Google Analytics

Slides de apoio: EscolaMarketingDigital_GoogleAnalytics